Vigilmetrix–Mail allows the marketer to keep track of their email databases as
well as the effectiveness of each of their email campaigns.
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Targetted email campaigning based on segmentation principles.
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Tracking of the time the emails were sent and comparing it to
the time it took for the recipients to open them.
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Tracking of number of emails actually opened, forwarded and
deleted. |
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Tracking of all clickthroughs from the email to the website.
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Tracking of the popularity of the links on the email.
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Analysis of the number of emails successfully and unsuccessfully
sent. |
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Breakdowns of number of email bounces, unsubscribes and new
subscriptions. |
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Breakdowns of the geographic location of the email recipients
which can be obtained by either the data contained in the database
or by identification of the IP address of the recipient.
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